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Retailization. Sfide, Scenari E Strategie Del Retail Nel Lusso-Moda
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Retailization. Sfide, Scenari E Strategie Del Retail Nel Lusso-Moda
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Retailization. Sfide, Scenari E Strategie Del Retail Nel Lusso-ModaCONDIZIONE: Come Nuovo rimanenza di magazzino, copertina flessibile leggermente rovinataL'autore delinea il processo di sviluppo per gestire, governare e presidiare il retail in modo strategico per la marca: la Retailization. In questa nuova edizione si spinge a individuare le linee guida per il retail del prossimo futuro, in cui l'Unforgettable Shopping Experience e la Planetary Distribution System si fonderanno nel claim portante no emotions no
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Retailization. Sfide, Scenari E Strategie Del Retail Nel Lusso-Moda
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