Built from ScratchBy: Bernie Marcus, Arthur Blank, Bob Andelman One of the greatest entrepreneurial success stories of the past twenty years When a friend told Bernie Marcus and Arthur Blank that youve just been hit in the ass by a golden horseshoe, they thought he was crazy. After all, both had just been fired. What the friend, Ken Langone, meant was that they now had the opportunity to create the kind of wide open warehouse store that would help spark a consumer