Master Growth Hacking: The Best-Kept Secret of New-Age Indian Start-upsAuthor: Apurva Chamaria & Gaurav Kakkar Language: English Binding: Hardback Publisher: Penguin India Imprint: Portfolio Pages: 328 How did Hotmail amass 30 million active members before getting acquired? How did Netflix build a user base of over 125 million worldwide? How did Facebook acquire more than 2 billion users? The answer is simple: Growth hacking. Growth hacking is a combination of coding, data intelligence and marketing. It doesn't take a
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Master Growth Hacking: The Best-Kept Secret of New-Age Indian Start-ups